Announcement System
The announcement system consists of three interconnected components that work together to deliver targeted member communications.
Access Requirements
The announcement system requires Tier 1 or higher support access. These tools allow you to create content that appears on member dashboards, so use them responsibly and follow your organization's communication guidelines.
System Overview
The announcement system consists of three interconnected components that work together to deliver targeted member communications:
- Rich text formatting with images
- Scheduled start and end dates
- Targeted delivery by group or plan
- Live activation controls
- Header, body, and footer text options
- Image integration with hyperlinks
- Custom or pre-built functionality
- Employer and plan level targeting
- Employer group level filtering
- Health plan specific targeting
- Combined criteria support
- Additive tag functionality
Creating Announcements
Announcements are powerful tools for communicating important information directly to members on their dashboard homepage. They appear prominently and can include rich formatting to capture attention.
Visibility Controls
By default, announcements are visible to every member across all employer groups and plans. Use the tagging system to restrict visibility to specific populations when needed.
Managing Widgets
Widgets provide interactive elements on member dashboards, offering both pre-existing and custom functionality. They can be targeted to specific employer or plan levels for personalized experiences.
Understanding the Tagging System
Tags are essential for controlling which members see specific announcements and widgets. The tagging system provides precise audience segmentation based on employer groups and health plans.
Tag Targeting Logic
Tags work additively - when multiple tags are applied, ALL conditions must be met for content to be visible to a member. This allows for highly specific targeting combinations.
Tag Creation Process
Tagging Scenarios
Understanding different tagging scenarios helps you choose the right approach for your communication needs:
- Universal Content: No tags needed - content appears to all members when set to "Live"
- Employer-Specific: Use employer-level tags to restrict content to specific company groups
- Plan-Specific: Apply plan-level tags to target members with specific health plan types
- Combined Targeting: Use both employer AND plan tags for highly specific audience segments
Tag Management Best Practices
Use clear, descriptive tag names and document your tagging strategy. Regularly review and clean up unused tags to maintain system organization and prevent confusion.
Best Practices
Follow these guidelines to maximize the effectiveness of your announcement system:
- Content Planning: Plan announcements and widgets strategically to avoid overwhelming members with too many simultaneous communications
- Clear Messaging: Use concise, clear language and strong calls-to-action in your announcements and widgets
- Visual Hierarchy: Utilize formatting options to create scannable content with clear headings and bullet points
- Testing: Always test announcements and widgets with a small group before wide deployment
- Scheduling: Use date ranges to automatically manage announcement lifecycles and prevent outdated content
- Documentation: Keep records of active announcements, widgets, and their intended audiences for team coordination